When the economy is bad and budgets are tight, I hope you know there is a way to keep doing some marketing for very little cash, or even no cash.
Remember Content is still King. If you know how to write well, or have a staff person who can write well, have them write articles, blogs, tweets, and lenses all day long. Do you understand all that?
Article marketing is a great link builder, and every company would be well served to have articles written about every product or topic in their area. The articles must be well written, useful and not be spammy. But most techie internet marketing people can do this and also leverage it highly for SEO purposes.
Here are some resources to use and places to send your internet marketing person:
- Ezinearticles.com
- Squidoo.com
- Scribd.com
- Twitter.com
- Digg.com
- Reddit.com
- stumbleupon.com
- http://del.icio.us
And of course, the standbys Facebook and MySpace and their smaller brethren are good for slowly gathering crowds to your site if done right. Implementing those social bookmarking links in your website can be powerful.
For more info on low cost marketing tactics, contact me.
